Akshay Kumar is past hits and flops. The 46 year old, who's action flick Holiday: A Soldier Is Never Off Duty, hits the marquee this week, says he's more bothered about the people's reaction to the film than its box office performance.

On being asked about people's expectations from the film, the actor said: "Let's not talk about the expectations from the film. It is a very serious film and dedicated to the Indian Army.

"I'm not talking about the business, whether it will earn Rs.100 crore or Rs.50 crore...I'm more interested in how people take this film and how seriously they talk about the film."

The actor who's experienced several peaks and troughs in his career has more than shut up critics with blockbusters like Housefull 2 and Rowdy Rathore. But from Holiday: A Soldier Is Never Off Duty, he expects that every person who watches it respects people in uniform.

"It has a lot of issues and causes for which every youngster, every Indian should watch and understand," said Akshay, who plays a dedicated army officer in the film.

"We should not take people who wear uniform for granted. Even a traffic police officer, who is standing outside and controlling the traffic...we should not take him for granted. I think it is very essential that we respect any form of uniform," he added.

Holiday: A Soldier Is Never Off Duty, produced by Vipul Shah and directed by A.R. Murugadoss, features Sonakshi Sinha opposite Akshay in their fourth film together.

Video: 'Aaj Dil Shaayrana' — Holiday: A Soldier Is Never Off Duty